UX Designer

Access IU

For IU students, finding the simplest campus resource often felt like solving a puzzle—too many links, too many sources, too much friction.
Access IU reshapes that reality by centralizing everything into one seamless mobile experience, turning confusion into clarity and helping students feel truly supported on campus.

January 2024 - May 2024
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2 UX Designer | 2 Visual Designers
iPhone mockup

Want to Explore the Process? Let's dive in!

It all started with a Problem

Walking through IU Indianapolis, I realized how much time students spend just searching for simple things, study spaces, dining spots, microwaves, or the right bus route. The tools that should help are scattered, outdated, and frustrating to use, leaving students disconnected from their own campus. I saw an opportunity to change this: a single, intuitive platform that makes resources easy to find, builds confidence, and helps students feel more at home on campus.

The Power of Early Research

As I began the project, I conducted both primary and secondary research to build a solid foundation. Through user interviews, surveys, and analysis of industry reports and market trends, I uncovered insights that guided a user-centered and goal-aligned design approach.

From Insights to Personas: A User-Centered Approach

It All Started with a Question, Then the Ideas Rolled In

"How might we transform scattered campus information into a unified platform that helps students discover and make better use of available resources?"

From the research insights, key opportunities emerged: centralized access, real-time updates, and personalized support. Collaborative ideation led to concepts highlighting a mobile-first solution with smart navigation, a chatbot, and booking features to help students feel informed, independent, and connected on campus.

Image: Opportunities Identified

Scenes of Interaction: Visualizing the Experience Flow

Wireframe Iterations Unfolded

The Final Step: A Solution in Action